Uncertainty is the reason when people do not make decisions. They don’t know what to do, how to act, or where to go.

You can resolve this uncertainty by showing them a way out of it and helping them make better decisions.

People want answers, solutions for their problems, but most importantly, they need someone who will show them the way out of this mess we call an expert.

You can help people with your predictions about which industries will boom in the next five years or which companies are going bankrupt soon etc.

You are an expert in your industry, but your prospects do not know it.

You are an authority – you watch the trends, do research, and you can share the latest updates with them.

You can create a state of your industry report that will be valuable to you and your prospect. This way, they can learn from what you know to achieve success in their respective businesses.

Be the guide, build trust and generate leads using the Day 78 marketing idea. Do you have your thoughts to make this idea more useful? Share in the comment window to use this opportunity to build the authority here as well.